Promoting my Butterfly and Aloha Festivals Article
Today's Timely Writing Tip
Since the news arrived so late, I had to decide whether to bother with my article. My answer was "Yes". Why?
First, there was still plenty of time for people to go to those festivals.
Second, I suspect that few of the local papers outside our area would cover these summer Toronto events. From that standpoint, my article may have some benefit.
Finally, it primes the pump for next year. My "Lens of Annual Toronto Events" in Squidoo will serve as a reminder.
That brings me to my timely writing tip. Especially for online articles, you want perfect timing: publish just before the search engines will index your work, and just before people begin looking for your topic.
But unless you're more perfect than myself, sometimes you need to settle for "good enough" timing. Get the message out, admit you were not ahead of the curve, but make plans to seize the next opportunity. That's the end of my writing tip, based on squeaking out my article about the Toronto Butterfly Festival and the Aloha Toronto Festival 2012.