DeHaan Services continues to inform residents of upcoming Toronto events with "Summerlicious 2012 Hosted by Top Toronto Restaurants".


Picture
"Mousaka at Ouzeri in 2010" by onlyandrewn (Andrew Nguyen)
Ouzeri is just one of about 180 participating restaurants. Even with a well-organized web site hosted by Toronto City Hall, Summerlicious deserves some extra explanation.

Promoting my Summerlicious Article

As always, my article also is featured in my Xanga blog ("Summerlicious 2012 Features Restaurants in Toronto").

Writing Tip from Summerlicious 2012

Today's writing tip is: add value when writing articles that ultimately point elsewhere. That's my main consideration in writing articles about Toronto events, since my blog post invariably includes a link to the event's own site.

It's one thing to be a restaurant critic or movie critic or travel reviewer. You go, have the experience, and share it with others. Generally, those others can decide whether it's worth following in your footsteps.

I prefer to write about upcoming events so people can choose to attend. My preference is for events that don't do a lot of publicity for themselves; why editorialize on behalf of someone who buys advertising copy?

I'd like to have the first site that people check when thinking about festivals in Toronto.

In fact, I've positioned my "DeHaan Lens of Annual Toronto Events" as both a calendar and hub for my Toronto Events articles.

The big trick, and the lesson that Reddit seems to try to teach me, is to add value beyond just pointing at someone else's comprehensive web site. That's a real trick, and I hope to master it sometime soon. My "Summerlicious 2012" article may or may not have that special ingredient.



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    Mike DeHaan began writing professionally in 2010 as the sole proprietor of DeHaan Services.To see this information with the best background image, please refer to "About.Me",  befriend me at Facebook, or circle me at Google+.

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    Flexible Sidebar

    Weebly's "Blog Author" widget from the Blog Sidebar's Elements menu provides a lot of flexibility. You can change both the title and the text.

    It has all the capabilities for text editing that you find in most Weebly text widgets.

    At this point, I don't see a way to code any HTML in this widget.

    The "Picture" does what you expect: it displays an image of your choice. I just added my home-made picture of "Copyright DeHaan Services 2013" as the top element in this sidebar on Jan. 22, 2013.

    The "Search Box" is a "Pro" feature; if you're paying for Weebly hosting, it may be worthwhile.

    The other widgets are pre-programmed to do what they say.


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