It might be more important for newbies to learn how to make the most of that site.
On the other hand, a brief word about "prix fixé" might be helpful here.
A "prix fixé" meal is one at a "fixed price" for appetizer, main course and dessert. Each restaurant participating in Winterlicious in Toronto chooses from a set of prices, then offers a limited set of introductory options.
This takes advantage of mass advertising, and can mean real opportunity for bargains at some of the best restaurants in Toronto.
I classify Winterlicious as a recurring winter event in Toronto, so it has a place in DeHaan Services. Naturally, my article is also publicized in my Xanga blog ("Why does Winterlicious in Toronto Feature Prix Fixe Dining?").
One Tasty Writing Tip for Winterlicious in Toronto
The writing tip is to notice and cultivate what interests you, then write about it.
Yes, you need an audience exists for your hobby or passion. But if you're not interested, you won't do the research or the inspiration to write well about the topic, anyway.
For your own writing, you're the cook. And cooks must taste their cuisine. Enjoy your own tasty creations, just as many Toronto chefs will enjoy tuning the prix fixé meals for Winterlicious 2013.