I happened to notice a sign, which led to yet another Toronto summer event for the weekend of June 9, 2012.

"Can You Beat the Toronto Muhtadi International Drumming Festival 2012?" provides a quick guide to this annual event that celebrates percussion.

"Symphonix Steel Pan Drums at Caribana" by Loozrboy
Steel pan drums are not the only type to be found in the performances at this drumming festival in Toronto.

My article includes some tips on getting there, and prominently features a link to the festival's own site.

Another Promotion for my 2012 Drumming Festival Article

As always, I also promote my article in my Xanga blog. "Catch an International Beat at a 2012 Drum Festival in Toronto" has a much larger title, partly because Xanga has a wider central area for its blogs than what Weebly offers.

A Writing Tip for the Drum Festival

This writing tip actually follows from a comment in Reddit, directed to another recent article about a Toronto event.

The comment said, in effect, that in Reddit one should post the link to the event's own site, rather than a link to one's blog article.

Fair enough. I actually risk the wrath of Google by putting a link to the organizer's site at the start of my article. That may lead people to click away instantly, giving me a high "bounce rate" and a lower rank in Google.

On the other hand, I don't get paid to publicize these events, and I'm not an insider. Unless there is truly a public good to be gained, there's little reason for me to do something so simple.

On yet another hand, my article might be helpful in highlighting some salient details that are otherwise buried in the main site, or missing altogether. One example of my added value is my advice on TTC routes for those heading to the Toronto Muhtadi International Drumming Festival. That was above and beyond what the drum festival noted.

So the writing tip is to be sure you are adding extra value beyond what was readily available from your sources. Some magazine sites want exclusive interview quotes; my own tactic is to bring in something extra from other sources.

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    Mike DeHaan

    Mike DeHaan began writing professionally in 2010 as the sole proprietor of DeHaan Services.To see this information with the best background image, please refer to "About.Me",  befriend me at Facebook, or circle me at Google+.


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