My "Did We Ignore Vic Toews Preparing for an Emergency?" article in DeHaan Services was a public service announcement, of sorts.

"Environment Canada with Red Banner Link" image by Mike DeHaan
I made the above image to show where I had found the link to the Canadian government's emergency preparedness site.

One of the points in my article is that the traditional media did not make me aware of this event. Nor did Vic Toews get his share of the spotlight. ("Vic Who"? Sorry, please just read my article to see why he's associated with getting Canadians ready for emergencies).

Shameless Publicity for Emergency Preparedness

As usual, I publicized my article in my Xanga blog ("Did Canadians Prepare for Emergencies in 2012?").

Writing Tip: Why I Wrote about Emergency Preparedness

My blog post in DeHaan Services is an example of creating an article without developing the expertise in the topic. In this situation, I am not an expert in preparing for emergency situations.

Instead, my public service goal was to point at the Canadian government's web site that does indeed have expert advice.

The "hook" for the article was that, as far as I knew, the traditional media had missed the story.

So today's writing tip is: find a worthwhile topic that others have missed; highlight your find; and point to the resource where the expertise can be found.

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    Mike DeHaan

    Mike DeHaan began writing professionally in 2010 as the sole proprietor of DeHaan Services.To see this information with the best background image, please refer to "About.Me",  befriend me at Facebook, or circle me at Google+.


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